Episode 1327: Turn Your Story Into Something That Matters

Seth Greene

Seth Greene

October 12th, 2026

DESCRIPTION
What if feeling stuck isn't a sign that you have no options, but a sign that you need to reconnect with who you are and what you do best? In this episode of SharkPreneur, Seth Greene interviews Ashley Stahl, CEO of Wise Whisper Agency, who shares how her career evolved from counterterrorism and national security to speaking, entrepreneurship, and helping other thought leaders turn their ideas into influential talks and personal brands. She explains how to identify your zone of genius, distinguish between pushing through and making a career U-turn, and uncover the original thinking that makes your message stand out. Ashley also explores how speakers can move beyond telling inspirational stories to create actionable, transformational content that builds authority, generates opportunities, and makes a lasting impact. Key Takeaways: → Career decisions should be guided by your strongest skills and natural gifts, not simply by the subjects or activities you enjoy. → Spending roughly 70% of your time in your zone of genius and 30% stretching into new areas can create a balance between contribution and growth. → A career does not always have to provide a sense of purpose, but it should give you a meaningful way to contribute. → Original thinking does not require inventing an idea nobody has ever heard before; it can come from expressing familiar ideas through your own perspective and experience. → One powerful talk can create opportunities far beyond the stage, including clients, book deals, licensing opportunities, and greater authority. Ashley Stahl runs Wise Whisper, a boutique speaking agency that's helped hundreds of clients craft signature speeches and secure speaking engagements on hundreds of BIG stages worldwide. Ashley is also the international bestselling author of YOU TURN: Get Unstuck, Discover Your Direction, Design Your Dream Career; host of the You Turn Podcast (ranked among the top 100 mental health shows on Apple in the US); and a keynote speaker with a top 100 most-viewed TEDx talk on YouTube. With a Master’s degree from King’s College London’s Department of War Studies and a Master’s in Psychology from the University of Santa Monica, Ashley began her career in counterterrorism and learned speechwriting while working for the government. Connect With Ashley: Website: https://wisewhisperagency.com/ Facebook: https://www.facebook.com/ashleystahlcoaching/ Instagram: https://www.instagram.com/ashleystahl/ LinkedIn: https://www.linkedin.com/in/ashleystahl/ X: https://x.com/ashleystahl
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