Cultivating a Niche Market: Scaling from 1 to 500 Advisors in the Financial Services Industry – The RIA Podcast with Seth Greene Episode 144 Gustavo Couto Gustavo Couto has made a transformative impact in the Brazilian community by personally assisting more than 1000 of the Brazillionaires® Agency’...

Cultivating a Niche Market: Scaling from 1 to 500 Advisors in the Financial Services Industry – The RIA Podcast with Seth Greene Episode 144 Gustavo Couto Gustavo Couto has made a transformative impact in the Brazilian community by personally assisting more than 1000 of the Brazillionaires® Agency’s clients in creating their own living benefits, safe accumulation, and lifetime income retirement strategy plans. Gustavo and his co-founder wife’s visionary leadership led to the inception and growth of this large, dynamic agency which today has more than 500 agents, more than 20,000 clients and more than $33 million in commissions. Graduating with a Bachelor of Science in Computer Science from Federal University of Para in Brazil in 1998, Gustavo also completed two prestigious professional certificate programs at the University of California, Berkeley, specializing in Computer Information Systems: Analysis, Design, and Management, as well as Project Management. An Options Trader for nearly two decades, Gustavo’s in depth familiarity with the high-risk/high volatility behavior of the stock market has led him to ONLY recommend and work with safe strategies such as fixed indexed annuities or fixed indexed universal life products with his clients and associates. This expertise in safe accumulation and lifetime income strategies sets the Brazillionaires®’ philosophy apart from other financial professionals. Listen to this insightful RIA episode with Gustavo Couto about cultivating a niche market. Here is what to expect on this week’s show: - How it’s important for middle Americans to understand money and financial planning. - Why focusing your business on a niche market can lead to success. - How it’s important to maintain the quality of training while growing your business. - Why understanding money and financial planning can change lives and empower individuals and families. - How Brazilian Heirs serve over 20,000 clients with a focus on life insurance. Connect with Gustavo: Instagram @gustavo_hcouto LinkedIn linkedin.com/in/gustavocouto