Seth Greene
Ep 30: How Abacus Partners With Companies To Take Their Marketing To The Next Level
Seth Greene
•1-5-2022
DESCRIPTION
Welcome to episode 30 of The Local Business Show. In this episode Chris Richmond sits down with Dr. Thomas Lucking and they discuss his practice, who exactly he helps and how, as well as ways that others can help people as well if they’d like to.
Biz is a self described “guy that does marketing”. He is the Marketing Manager for the Abacus Agency. For a long time he worked in the music business helping to grow venues, festivals and artists and is now at Abacus, an agency that builds brands through better creative.
Here are some highlights from the episode:
- Information about Biz’s background and what he does now at Abacus.
- How Abacus doesn’t have clients they have partners, they don’t make funnels they create flywheels.
- How Biz gives creative advice through data.
- How Biz talks with his customers to decide what’s coming next and how he builds a long lasting relationship with each clients.
- Why is it that brands are built after your sale.
- What it takes to successfully build a brand.
- How people’s relationship with a brand has nothing to do with their marketing compared to their relationship with the product and community involvement.
Links:
https://www.behance.net/bizdavis
Connect with Biz & Abacus:
LinkedIn: https://www.linkedin.com/in/bizdavis/
Twitter: http://twitter.com/agencyabacus
Instagram: https://www.instagram.com/biz_davis/?hl=en
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